E-Commerce and Communications Faculty

I. Advertising and public relations

1. Training purposes:

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After graduation, students are equipped with professional knowledge in advertising and public relations and soft skills in customer relationship as well as business basics. They are able to:

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 Lecturers of E-Commerce and Communications Faculty

Students are able to be:

+ Having good communication skills.

+ Writing advertising messages, press releases and presentations

+ Consulting and Creating customer relationships.

+ Celebrating special events for institutions.

+ Building advertising and communications plans for a variety of customers.

2. Training period: 3 years with 6 semesters.

3. Knowledge volume: 112 credits (excluding Physical Education and Millitary Education)

4. Enrollment candidates: High school graduates or equivalents according to the admission regulations by the Ministry of Education and Training.

II. E-Business

1. Training purposes:

Knowledge: After graduation, students master IT knowledge and theoretical and practical e-business basics. They apply their knowledge in information exploitation and doing business in the internet.

Skills, attitude and professional ethics: Students are able to:

+ Having good communication skills.

+ Building and running e-business websites

+ Mastering regulations and processes in e-business, marketing skills, trading and payment in the internet.

+ Developing and applying ERP systems: exploiting internet information to trade in the internet.

+ Designing websites and softwares that support e-business.

2. Training period: 3 years with 6 semesters.

3. Knowledge volume: 112 credits (excluding Phisical Education and Millitary Education)

4. Enrollment candidates: High school graduates or equivalents according to the admission regulations by the Ministry of Education and Training.

III. Marketing Information Management

1. Training purposes:

After graduation, students are:

- Having good physical strength, ethics and political quality

-  Researching, analyzing, planning and operating traditional and e-marketing activities with the support of information technology

+ Good communication skills

- Acquiring good knowledge in e-business, business management, consumer behaviour.
+ Operating and using Marketing and  E-CRM information systems

+ Applying Internet Marketing skills in business activities.

+ Working independently or in group

+ Analyzing and solving practical marketing issues

Students can apply in following positions:

+ Marketing Information Management

+ Marketing Research and Management

+ E-business customer service Management

+ Promotion Management

+Brand management

+ Sales management.

2. Training period: 3 years with 6 semesters.

3. Knowledge volume: 112 credits (excluding Phisical Education and Millitary Education)

4. Enrollment candidates: High school graduates or equivalents according to the admission regulations by the Ministry of Education and Training.

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